Smart Business Strategies

Are you a business entrepreneur who seeks to attract a lot of customers? Do you want your business to become a “boom” compared to your competitors? Do you want to have a one of a kind business that would lure customers and talk about it often? Then the answer to your problems is quite easy to handle.

Being a business entrepreneur needs a lot of art, creativity, and uniqueness. If you want your customers to talk about your business, there are a lot of ways that can help you with these. All you have to do is get the interest of your customers. But of course, this has a lot of prerequisites in order for you to achieve these goals and for you to become successful.

Here are some ways for you to get what you are dreaming for:

1. Social media

The social media has a lot of great influence to the customers nowadays. If you want your business to become a trend, then show your customers what you can offer. Give them some great deals and let them see the things that you have in your shop. A lot of customers indulge themselves with the latest advance technologies nowadays, so this is the fastest and easiest way to make your business the talk of the town. Take some photos of your great offers and deals, make a description, and voila! They can easily access your store and they will put it on their bucket list of where should they go and have fun. There are a lot of social media platforms where you can post an advertisement or page. These are just some of the options that you can have: Twitter, Facebook, Instagram, YouTube, Pinstagram, LinkedIn and even on Foursquare. There are a lot of options for you out there. All you have to do is avail on these accounts and make your page or your advertisements accessible to the people in your location. This is not only going to be a trend locally, but it could be famous and attractive to potential customers all over the world.

Who says business is only exclusive to your locality? Yes, it can be totally a trend worldwide. This is totally a good marketing strategy that would lessen the expenses and hassle of spending too much for advertisements. You no longer have to throw your money into the air since this kind of strategy would hit all those people who might be interested in your business. So what are you waiting for? Check these online platforms now and give it a shot.

2. Unique gimmick

Making a strategic gimmick for your customers would surely make them go back every once in a while in your shop. Exhaust every attractive and interesting idea that you can so that you can have an edge over all your other competitors in the field of your business. This will be a good idea since you will have something unique that your customers would be interested in. For example, you can have a free photo booth every once in a while especially on special events.

You do not necessarily have to buy your own photo booth, but you can just avail by hiring a photo booth dfw during the anniversary of your business, or during Valentine’s Day, or maybe during Halloween. A lot of customers would surely love to get a souvenir from your shop. This is a one-time deal, so you do not have to spend too much for these kinds of gimmick. Furthermore, you can also make a documentary for your shop as you can post the pictures of your customers who have availed for the photo booth. Doesn’t it sound great? You can benefit from this, and your customers can also have a souvenir from your shop as well. Just treat it as a symbiotic relationship and you will see how the progress is going on your sales.


3. Get their feedbacks

The most important thing that you should keep in mind at all times is that, you have to know the interest of your customers. So it would be really great to give them the chance to say something about your shop. You can ask them to write their feedbacks, comments, suggestions, and impressions on a sticky note and then you should ask their permission if you can post it on a bulletin board that is creatively designed. You can get a lot of suggestions in there from your customers to help your shop develop and progress as you listen to the voices of your customers. Your shop is there to give service and to provide them comfort as well. So their feedbacks can surely help you have some new and creative ideas that you can use for your business. Moreover, as you accomplish their suggestions, they would love to see the changes in your shop. Hence, they would love to go back to your shop every now and then.

4. Friendly environment

It is a very important thing to have a friendly environment when it comes to business. For most customers, the action of every employee that entertains them really matters. So it is important to instruct your employees to have a good attitude towards your customers. The Customer’s impression is a big deal because it might affect the level of their urge to comeback or not. An environment is not just about your place, more importantly, it is about the people whom your customers can talk to and converse with as they visit your shop.

5. Comfortable place

A lot of customers would love to spend their time on places where they can be comfortable. There are a lot of people who seek for a new environment aside from their home. So it is important to get their interest by having the first idea of going to your shop instead of going elsewhere. Having a comfortable place for your business would surely entice them to go to your shop. It will be their first stop on their bucket list.

There are a lot of ideas that you can make use of and apply for your shop. Remember that your competitors are not just sleeping or sitting around, so it is important to make your business the best among the rest of your competitors. Have the first idea, first gimmick, and first unique new things over those other businesses out there. Act as if you are a customer too and ask yourself again and again, “Why would I choose to go to this business place rather than those other business places?”

5. Smart SEO for your website

SEO is a deep subject and many businesses are skeptical of it. But the online world is a huge opportunity for businesses. Many businesses can find new customers just by advertising online and doing SEO.

We interviewed the CEO of a Seattle SEO company who has had remarkable results with new and old companies. Vividtech brought a new company over half a millian dollars in business within one year of being in operation.  They built a website from scratch and had it providing significant results within 10 months.  Usually it can happen faster, within 90 days, but it all depends on demand, competition, location and how aggressive one is with the online marketing techniques.

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Do you want to have a coffee shop business that is open for the comments, suggestions, and feedbacks of your customers? Do you care about how your customers feel or what do they think about your coffee shop? Do you want to entice more customers than you usually have? If your answer to these questions is yes, then carefully take not of these suggestions for you to achieve these goals.

Keep in mind that coffee shops are meant for people who want to interact and catch up or for people who want to concentrate on their studies by reading or making some homework, for people who want to continue their work in a place that would not make them sleepy, and or maybe for people who would love to just simply take a sip of a freshly brewed, hot coffee.

For coffee shop owners, there are a lot of strategic things that you can do to entice your customer:

1. Wireless Fidelity (Wi-Fi)

A lot of professionals and students need a place where they can study, read, make homework, or continue to work in a coffee shop. One of the things that you can d`o for them is to provide a free wireless fidelity or Wi-Fi that has a fast internet speed. This is basically practical for your customers because most of the time, people who would love to be in an ambiance of coffee shops are those people who needs to research and do everything else in the web. You can totally entice these kinds of people who badly need to surf the internet. Your coffee shop can surely help them and in return, you can surely get a lot of sales too.

Good background music.
A coffee shop ambiance is expected to have a melodic music just like jazz. It is indeed in need of a not too loud and not too low kind of music. This kind of ambiance would give a lot of your customers concentrate as they work or as they simply chat with their friends. Make sure that you will have a playlist that would make them continue the things they do as they stay in your coffee shop.

2. Great Music, WIFI and TV

Entertainment and Information is important to feed to your customers, as well as good food. But a shop can keep customers coming if they can sit passively and take in good entertainment and information via great WIFI, music and television.  A reliable Commercial Audio Visual Company could be something to look into so that your shop can get a professional installation of flat panel TV’s, Stereo Speakers and Wireless streaming setup. Then you can control the entertainment from an Ipad to program the music and TV stations that are most enjoyable to your customers.

3. Delicious coffee and menu

It is important to keep in mind that a coffee shop should also have a good food and a good coffee offered and served for the customers. Aside from a great place, a great music, and a great ambiance, it is important to have a nice and tasty menu for your shop. People would surely love to eat, work, and or stay in your coffee shop. This is the most important of having a coffee shop, to suffice the hunger and thirst of the customers. So be mindful of this point at all times.

4. Gimmicks

As a part of making your coffee shop trend, it would be lovely to make some unique ideas every now and then. Why not install a photo booth during special holidays, or make some sales and promos during these special occasions? You can also make some limited, big discounts or bundle every now and then as a part of the celebration. This would surely make your customers attack your coffee shop during these special holidays especially that it is a time for celebration.

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